Tagged:  Techniques

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Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status

Product DescriptionVery few books take the long-term, team-selling strategic view of KAM that this book takes.  Focusing on implementation rather than theory, Key Account Management is a highly practical book with a unique yet simplle planning methodology for identifying, obtaining, retaining, and developing key customers.  Based on real and current experience of companies facing the KAM challenge, [...]

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How to Price: A Guide to Pricing Techniques and Yield Management

Product DescriptionOver the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book attempts to introduce the reader to a wide variety of their research results on pricing techniques in a unified, systematic way and at varying levels [...]

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Basic And Super Easy Internet Marketing Techniques That Brings You Massive Traffic For The Beginning Internet Marketer

Product DescriptionHere’s a little of what you’ll learn inside of “Basic And Super Easy Internet Marketing Techniques That Brings You Massive Traffic For The Beginning Internet Marketer”: – Developing A Plan For The Internet Market – Ten Factors For Success – The Many Aspects Of Marketing To The Search Engines – Pay-Per-Click Advertising Options, Yes [...]

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Strategies for Successfully Buying or Selling a Business: Laws of the Jungle, Proven Techniques, Insiders Secrets and Fundamentals for Business Buyers … to Find Each Other and Successfully Close

Product DescriptionThis 224 page, 8.5″x11″ book provides all of the practical information that business buyers and sellers need to efficiently find each other, negotiate, and successfully close the deal. It’s written in an easy-flowing first person narrative style that makes this complex subject easy for everyone to understand and apply in their own situation. Buying [...]

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How to Establish a Unique Brand in the Consulting Profession: Powerful Techniques for the Successful Practitioner

Product DescriptionAs an experienced consultant, you’ll find this unique book an invaluable aid in establishing the leverage needed to bring highly-qualified prospects and new business to your doorstep. Written by Alan Weiss–an internationally recognized expert in consulting and marketing–this essential resource, the second book in The Ultimate Consultant Series, will help you develop the skills [...]

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Advanced Professional Web Design: Techniques & Templates

Product DescriptionAdvanced Professional Web Design: Techniques and Templates (CSS & XHTML) is the must-have book for advanced designers who want to expand their skills and improve the quality of their designs. Learning CSS technology and continually improving one’s design and developer skills is becoming increasingly essential for every Web designer in today’s marketplace. This book [...]

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