Internet Marketing Books
Introduction To Marketing -Product DescriptionToo many Internet marketing books today seem to focus on specific areas, such as SEO or social media marketing. But, these are only a few small pieces of the overall marketing strategy. Online marketing strategies should place greater emphasis on incorporating other elements where possible. Each marketing component serves as a valuable channel for [...]
Product DescriptionFirst published in 1995, Strategies for Asia Pacific has established itself as the leading book on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. Recommended by The Economist as one of the five books on Asia that need to be read, this revised and updated edition will [...]
Product DescriptionThis book provides an overview and assessment of state-of-the-art strategies for performance and productivity in public and non-profit organizations. It is research-based and draws on real cases. Topics include: rationales for productivity and performance improvement; evolution of productivity improvement; strategies for implementing improvement; analytical tools; strategic planning; organizational information technologies; TQM; benchmarking; partnering; re-engineering; [...]
Product DescriptionHow to Get More Business Fast: Internet Marketing Strategies that Will Increase Your ProfitsEvery business owner is looking to grow their business and grow their business fast. Using the internet marketing strategies discussed in this book, Brian Saviano provides a step by step process that will increase your profits. How to Get More Business [...]
Product DescriptionThe go-to guide to social media skills, now in an updated and revised Third EditionThe Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition [...]
Product DescriptionPower Internet Marketing is focused on one of the strongest, most effective, marketing method available today – Digital Event Marketing!The digital cyber-sphere enables us to harness those effective strategies and hold live digital events in which we can hit our audience with out campaign in a hot, efficient way. In this book we will [...]
