Internet Marketing Books
Introduction To Marketing -Product DescriptionThis indispensable text offers students a high quality treatment of strategic operations management. It provides the reader with a clear understanding of the importance and nature of operations strategy by determining exactly which management activities, core competencies, resources and technologies underpin an operational strategy. The book demonstrates how various operational elements and components can [...]
Product Description This book focuses on the critical aspects and qualities that high performance companies share, irrespective of industry, and examines how these qualities can be used as a basis for strategic renewal, revitalization, and high performance. Strategic Renewal is an excellent reference on crafting strategy and organizational change for high performance. Defining High Performance [...]
Product DescriptionUse the latest digital technologies for lifelong customers and repeat sales “Arthur Middleton Hughes is database marketing’s Great Explainer. He has a unique gift for taking complex subjects and breaking them down in ways people can easily understand. This is the most approachable book I have ever read on the subject.”—Ken Magill, Publisher, The [...]
Product DescriptionFocuses on the need to analyze the external environment and the competitive marketplace to make strategic market selections and competitive positioning decisions.The most complete, systematic approach to external analysis available.Addresses key current strategy issues, and is noted for its extensive use of business examples…. More >>
Product Description Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned. Foundations of Strategic Marketing Management; Financial Aspects of Marketing Management; Marketing Decision Making and Case Analysis; Opportunity Analysis and Market Targeting; Product and Service [...]
Product DescriptionAttention: The Price of this book will increase to $9.99 soon! This is the latest Kindle How-to books that you need for you to make money at Amazon. On this book, you will learn 3 basic process, Writing, Publishing and Marketing ( Promoting ). I’ll show to you how I earned $ 1241.16 in [...]
