Internet Marketing Books
Introduction To Marketing -Product DescriptionIn today’s global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today – customer loyalty and retention. To thrive in today’s customer-driven economy a company need This book explores how to use CRM to integrate all channels and media of [...]
Product Description10 Online marketing tools that can make you rich even after retirementBeing a baby boomer may be an attractive stage for many people,considering the wide set of liberties it entails: the freedom to travel,the freedom to pursue favored crafts, the freedom to enjoy lifecasually in the loving company of one’s grandkids…. More >>
Product DescriptionThis empowering guide goes beyond observable techniques to offer a close look at the creative internal processes–both cognitive and psychological–that successful mediators and other conflict resolvers draw upon…. More >>
Product DescriptionWritten for corporate officers and attorneys, this handbook details every critical step of the entire IPO process. Beginning with the basic step of deciding if an IPO is right for a particular company and progressing through each subsequent stage, this manual explains such critical issues as pre-IPO financing, choosing an underwriter, conducting due diligence, [...]
Product DescriptionEveryday hundreds, thousands, maybe hundreds of thousands of people decide to investigate the idea of working from home or starting their very own home-based business. They have heard of others that have done so who have been very successful… maybe even wildly successful at it. The world of Internet business is the electronic equivalent [...]
Product DescriptionDirect marketing via the Internet is the best way to avoid the rising printing and mailing costs of traditional direct mail. Plus, it’s more effective! An online campaign will often turn a profit even if the entire mailing produces only 1 percent response or less! If you’re ready to try e-mail marketing, or if [...]
