Internet Marketing Books
Introduction To Marketing -Product Description This best-selling volume has long been considered one of the most user accessible books for management science. The new edition retains and updates the traditional, comprehensive coverage of past editions but now adds spreadsheet-based problem solutions to most chapters. In addition, the book is now packaged with free software. The authors provide a [...]
Product DescriptionThis updated best-selling, comprehensive resource book provides everything you need to create high performing teams. In addition, book purchasers will be able to download electronic versions of forms and templates found in the book for use within their organization! The third edition provides information on the context teams need to be successful. Organizations using [...]
Product DescriptionThis new edition of Silent Selling captures the direction in which today’s retail industry is moving and leads students beyond the basics of visual merchandising. Readers will benefit from an understanding of experts recent discoveries and learn valuable new techniques. They are encouraged to think outside the box, while using Bell s Look-Compare-Innovate model. [...]
Product Description The second edition of The Frugal Book Promoter is an updated version of the multi award-winning first edition. It has been expanded to include simple ways to promote books using newer technology–always considering promotion and marketing techniques that are easy on the pocketbook and frugal of time. It also includes a multitude of [...]
Product DescriptionThe classic guide to raising your bottom line with the perfect compensation strategy—fully revised and updated! Sales compensation WORKS! Nothing motivates a sales force better than a powerful compensation program. And when your salespeople are motivated, revenue soars. But how do you design a program ideally suited for your business strategy and organizational needs? [...]
Product Description* Online Activities. Each chapter in this text has an Online Activities section tied to research activities using the Interactive Journal. By using the Interactive Journal to complete the exercises, readers can gain a better understanding of the chapter topics while becoming familiar with the features and strengths of the Interactive Journal.* The purchase [...]
