Crisp: Sales Training Basics, Third Edition: What You Need to Know About Selling
Product DescriptionA primer for anyone new to selling: includes questioning, closing a sell, and much more…. More >>
Internet Marketing Books
Introduction To Marketing -Tagged: About
It’s All About Service: How to Lead Your People to Care for Your Customers
Product DescriptionPractical strategies for better customer service based on the principles of servant-leadership Individuals in the workforce and the clients they serve are the fundamental building blocks of every company in America. Executives talk about customer service; but their employees are the ones who make it happen (or not). Author Ray Pelletier reveals the vital [...]
Everything I Know about Marketing I Learned From Google
Product DescriptionWant Market Share? Google It! “Google is a once-in-a-generation company. Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it’s leading will affect everyone in media and marketing.” —Brian Morrissey, Digital Editor, Adweek “An insightful tour of the elements that have [...]
About Y2K: The Survival Handbook and Guide To Practical Preparations For The Year 2000 And Beyond!
Product DescriptionAbout Y2K: The Survival Handbook and Guide To Practical Preparations for the Year 2000 and Beyond! is easy-to-read and easy-to-understand. It provides an overview of the Y2K problem, as well as descriptions of how each of us may be impacted. A major benefit of this handbook is its focus on areas of our lives [...]
About Face: The Secrets of Emotionally Effective Advertising
Product DescriptionOnce advertising was all about being “on-message” and getting talking points right. But breakthroughs in brain science have confirmed what we all know but don’t often admit to in business: people are primarily emotional decision-makers.About Face shows how 21st-century advertising can realize success by being “on-emotion” first and foremost. Using data from eye-tracking and [...]
Storytelling about Your Brand Online & Offline: Effectively message your online
Product Description“In her book, Bernadette Martin, the “Storytelling Sage,” expertly fuses personal branding with storytelling to help people and corporations access their most compelling stories to strengthen their brands.” — William Arruda, President, Reach Personal Branding As neurological research confirms, storytelling is a powerful communicative tool. In her new book, Personal Branding Strategist, Bernadette Martin [...]
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- Bar Fridge on Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There