Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There

Product Description
From one of the United Kingdom’s leading search engine optimization (S.E.O) experts who has worked with major companies like Amazon.com, the most comprehensive, accessible and up-to-date guide to S.E.O available. Written in a readable style for the beginner, but at the same time comprehensive enough for the skilled marketer, Get to the Top on Google will show businesses, both large and small, how to improve their search engine rankings, leads and sales. Get to the Top on Google is the first book to comprehensively address all aspects of modern day search marketing through a genuinely structured methodology, including an assessment of the impact of Web 2.0 on internet marketing strategies. It includes a seven-step approach to search engine optimization and website promotion, tried and tested tips and tricks to achieve top rankings on Google and other search engines Readers will be benefit from a free 6-month membership to the author s S.E.O Expert Services … More >>
- ISBN13: 9781857885026
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.

7 Responses
6.19.2010
was hoping for basic book to explain things to new employee. however it was typical SEO garbage.
Rating: 3 / 5
6.19.2010
This is a seven step guide. Get to the top on Google will help you get your site to the top of the rankings – large or small, your business will show a greater increase in visibility, accessibilty and sales conversion. Although the book doesn’t go into the deepest of details, it remains a pretty decent book.
Rating: 3 / 5
6.19.2010
The book repeats the most common SEO techniques and repeatedly promotes the author business and web-site.
Rating: 2 / 5
6.19.2010
I love this book. I do not understand the negative reviews at all.
It is chock full of information on how to get your site found. There is invaluable information on directories, article submission, keywords.
This book is not just about getting backlinks, he explains every possible way you can get your site to rank and also get customers to find you.
I especially appreciate his chapter on how to write articles and get backlinks from them.
It is very important to be aware of what NOT to do. You can get penalized by google for having too many or the wrong kind of backlinks. He gives a lot of information on what not to do.
He also says that who you have hosting your website is important, and why. A lot of people probably do not know that different host companies have outages that even if not frequent, could mean your website is not crawled when Google is looking for it.
He gives a lot of technical information that I appreciate. Perhaps some people here are already experts and don’t appreciate this book. I think even SEO experts could get a lot from it.
I have about 25 books on Web commerce and this is my favorite.
Rating: 5 / 5
6.19.2010
Whether you already have a web site or are planning on creating one, this is the book you need to start with. Very, very good and immediately useful.
Rating: 4 / 5
7.20.2010
getting many backlinks is very important for websites to gain search engine rankings.:*”
12.13.2010
getting backlinks should be the first priority of any webmaster if he wants to rank well on search engines ‘`: