Internet Marketing Books
Introduction To Marketing -Product DescriptionAnyone who has worked to sell a business knows how important it is to realize the full worth of the transaction, financially, psychologically, and with an eye towards the future. Selling Your Business for More is a holistic and values based approach to selling your family business that gives the family business owner a unique [...]
Product DescriptionOffers proven effetive marketing and sales strategies that cover conceivable business situations. The book explains the tools of marketing and sales, from selling an idea to management, judging the merits of research, vital sales promotion and communication tools, and selling tips…. More >>
Product DescriptionTanner uses Kierkegaard’s thought, particularly his theory of anxiety, to enrich and enliven a bold new reading of Milton’s Paradise Lost. He argues that for Milton and Kierkegaard, the path to sin and to salvation lies through anxiety, that both the poet and the philosopher include anxiety–along with pain, suffering, and paradox–within the compass [...]
Product DescriptionSales are the life-blood of every company. When the economy slumps, buyers, even loyal ones shop. They count pennies, seek cheaper pricing and eliminate frills. To keep orders flowing, salespeople need a new plan and Selling in Tough Times, provides it. Focus on today s pain points to shorten sales cycles and sell more. [...]
Product DescriptionGlobal orientation, and whole-industry coverage of hospitality and tourism set this book apart. This systematic approach to hospitality and travel marketing is written in a user-friendly style. Readers will benefit from the practical nature, and excellent use of relevant and up-to-date cases. Global experience in the industry is emphasized through content on destination marketing [...]
Product Description-Many sales processes don-t work anymore–period. But companies don-t know exactly what-s not working, or why, or what needs fixing. What-s worse, many companies are in denial that their processes are broken and will not support what they need to do going forward.- Today it’s tougher than ever for sales, marketing, and business development [...]
